Lead Capture, Qualification and Tracking

Event attendees are happy to yield their lead information for something of value, and a personalized gift or promotion always raises the perceived value more than enough. When we put their name on a giveaway or photo, prospects expect to be asked for their business card or to have their badge scanned 'to get the spelling correct'. Since it's such a natural time to capture lead information, our STaR (Superior Tracking and Reporting) Lead System has proven very popular and successful. It works on iPads, kiosks or laptops and can record NPI lead data for our medical clients. With photo promotions, pictures of leads can also be added to your sales database to aid sales reps' memory and enable recognition gifts at a later date.